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How Fast, Real-Time and Privacy-First Analytics Can Power Successful Personalization Strategies

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The Future of Identity Post Google

Identity has become the topic of the day and a very polarizing conversation between Google and the rest of the advertising...


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Tags: personlization, digitalmarketing, first-party data,

The Demise of Third-Party Cookies: How Personalization Must Evolve

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When we receive coupons for products we’ve been eyeing or stumble upon new, lower rates...


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Tags: DCO, digitalmarketing, first-party data,

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Insights into the latest trends in digital marketing, ranging from artificial intelligence, omni-channel personalization, customer journey, career paths, diversity in the workplace, and more.