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How Fast, Real-Time and Privacy-First Analytics Can Power Successful Personalization Strategies

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The Future of Identity Post Google
By Diaz Nesamoney On March 4, 2021

The Future of Identity Post Google

Identity has become the topic of the day and a very polarizing conversation between Google and the rest of the advertising...


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Tags: personlization, digitalmarketing, first-party data,

The Demise of Third-Party Cookies: How Personalization Must Evolve
By Diaz Nesamoney On May 19, 2020

The Demise of Third-Party Cookies: How Personalization Must Evolve

This post was originally published on 

 

When we receive coupons for products we’ve been eyeing or stumble upon new, lower rates...


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Tags: DCO, digitalmarketing, first-party data,

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