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Privacy first analytics

 

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How Fast, Real-Time and Privacy-First Analytics Can Power Successful Personalization Strategies

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VIP Q&A: Tom Treanor on Personalization, Data Privacy & the Future of Marketing
"Personalization is really understanding and anticipating what are the next steps to help you solve a problem or get something...

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Tags: "personalization", digital marketing, consumer privacy,

Blaze the Personalization Trail!
By Anna Luo On November 30, 2021

Blaze the Personalization Trail!

How to Optimize Customer Journeys, Attribute Revenue, Create High Engagement via Lightning-Fast Analytics & Data Clean Rooms in a...


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Tags: digital marketing, dynamic creative, Platform & Technology,

Winning Strategies First: Ingredients for a Successful Marketing Overhaul

This article was originally featured in Total Retail

 

Digital commerce has emerged as a winning business strategy since 2020 as...


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Tags: personlization, digital marketing, eCommerce marketing,

VIP Q&A: Ted Rubin on Return on Relationship, Personal Commerce, Digital Marketing's Future and More

“Much of a future consumer’s product needs are becoming anticipated and automated...it’s ‘personal commerce’ that anticipates,...


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Tags: digital marketing, Thought Leadership, Voices In Personalization,

AiThority Interview with Anna Luo, VP of Customer Innovation and Marketing at Jivox

This interview was originally published on AiThority.

Hi Anna, please tell us about your current role and how you arrived at...


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Tags: personlization, diversity, digital marketing,

Introducing Jivox Dynamic Canvas Studio

What Is It & Why It Matters to In-house Creative Teams & Agencies

Earlier today, we launched Dynamic Canvas Studio (DCS), a...


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Tags: dynamic creative optimization, reduce costs, personlization,

Reflecting Back on 2020 and Where We are Heading in 2021

The Future is Personalized Marketing

At Jivox, we had our best year as a company in 2020. We grew significantly over 2020 and had...


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Tags: dynamic creative optimization, personlization, digital marketing,

Growth Commerce: Emerging Global Trends in eCommerce (EMEA)

In Part 1, we discussed the history of eCommerce and the emerging trends in commerce in North America. North America post COVID...


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Tags: digital marketing, omnichannel, eCommerce marketing,

Growth Commerce: Emerging Global Trends in eCommerce (North America)

Growth Commerce represents a navigated tour around the world with regards to emerging eCommerce trends and patterns. With...


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Tags: digital marketing, omnichannel, eCommerce marketing,

Three Ways Digital Marketing Will Change Post COVID-19

This post was originally published on 

For the first weeks of COVID-19, it felt like the end of the world was indeed finally...


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Tags: reduce costs, DCO, personlization,

Determination: What We Can Learn From An Ant

Tough times don't last. Determined people do.

In this moment of our fight against COVID-19, we see COURAGE among each of us as we...


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Tags: personlization, digital marketing, COVID-19,

The True Meaning of Dedication: from Family to Community

“Dedicate yourself to what gives your life true meaning and purpose; make a positive difference in someone's life.”― Roy T....


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Tags: personlization, digital marketing, COVID-19,

Finding Courage in Today's New Normal--Amid COVID-19

City by city, state by state, country after country--we see stay-at-home mandates coming into effect as governments are working...


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Tags: digital marketing, COVID-19, Stay-at-Home,

How Brands Are Responding With Empathy To The Coronavirus Outbreak

 

In just a few weeks, the whole world has changed, perhaps even permanently.  What appeared to be a wayward virus in a remote...


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Tags: reduce costs, brands, digital marketing,

Jivox+LiveRamp: Delivering Brand-Centric, Omnichannel Personalization in a Privacy-First World

Bridging the gap: consumer privacy & personalization

Pew Research has found that nearly 80% of U.S. adults are concerned about...


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Tags: dynamic creative optimization, DCO, personlization,

Digital Marketer Speaks Out: Emma on ADHD

We are honored to share a story about Emma O'Sullivan. We’ve known Emma through our work together in creating personalized DCO...


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Tags: DCO, "personalization", inclusiveness,

Jivox Podcast: Digital Marketers on Diversity

 

Why Here, Why Now?

Danielle Wykes and I both work for Jivox, a company built on the strength and resilience of 150 talents...


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Tags: DCO, personlization, inclusiveness,

About this Blog

Insights into the latest trends in digital marketing, ranging from artificial intelligence, omni-channel personalization, customer journey, career paths, diversity in the workplace, and more.