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When we receive coupons for products we’ve been eyeing or stumble upon new, lower rates...
Tags: DCO, digitalmarketing, first-party data,
When we log into our Uber app, it automatically pulls up our most recent destinations. When we visit a clothing website, we see...
Tags: first-party data, cookieless, identity,
Pew Research has found that nearly 80% of U.S. adults are concerned about...
Insights into the latest trends in digital marketing, ranging from artificial intelligence, omni-channel personalization, customer journey, career paths, diversity in the workplace, and more.
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