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FEATURED POST

2020 Personalized eCommerce Trends: Consumer Packaged Goods

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How Brands Are Responding With Empathy To The Coronavirus Outbreak

 

In just a few weeks, the whole world has changed, perhaps even permanently.  What appeared to be a wayward virus in a remote...


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Tags: reduce costs, brands, digital marketing,

Moving From Creative Versioning To Personalization

To offer personalization, brands need to leverage a combination of data, channel, and optimization.

I recently came across a...


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Tags: dynamic creative optimization, DCO, brands,

About this Blog

Insights into the latest trends in digital marketing, ranging from artificial intelligence, omni-channel personalization, customer journey, career paths, diversity in the workplace, and more.