About Anurag Sure

Display Marketing Success Metrics

  As far back as the 19th century, the challenge to quantify advertising performance and investment was already a top of mind issue for marketers.  Advertising has been around for roughly more than 200 years in different forms: print media, billboards, pamphlets, and more recently, TV and online ads. One of the biggest challenges with all the [...]
By Anurag Sure | May 15th, 2019
JIVOX BLOG: Insights into the latest AI trends and top of mind omni-channel personalization priorities for digital marketers.